Snoop Dogg has announced that he plans to release a new album this summer.
The rapper broke the news himself in a live video posted on his Facebook page on Monday (May 23), casually telling fans at the end of the clip: “Oh my album? July 1.”
Snoop also revealed plans to revive his label, Doggy Style Records, calling on promising rappers to submit demos. “I’m putting all kind of artists on right now. My goal is to put out 100 singles before August,” he says in the video.
The Long Beach MC’s latest record is likely to be a return to his West Coast roots. Snoop’s last two albums have been digressions from hip-hop, with 2013’s ‘Reincarnated’ released under his reggae persona Snoop Lion and 2015’s funk-inspired ‘Bush’ seeing the rapper take a backseat.
The forthcoming album, titled ’The Return of Doggystyle’, is being billed as sequel to Snoop’s classic debut, released in 1993.
Producer Just Blaze, who is working on the new record, has described its sound as “updated G-Funk”.
“I was very excited to find out that that’s the direction he’s taking with this album. And just coincidentally, some of the stuff that I’ve been working on lately just kind of felt like an updated version of that old Death Row sound, kind of an updated G-Funk,” he told XXL Magazine.
Earlier this year, a petition calling for Snoop Dogg to replace David Attenborough as Planet Earth’s narrator gained over 65,000 signatures.