They also admit ticket sales were not all they could have been...
ESSENTIAL FESTIVAL organisers have blamed the BADMINTON HORSE TRIALS for problems at last weekend’s event that has led to disgruntled fans demanding a refund and the TRADING STANDARDS AUTHORITY considering an investigation.
In a statement to NME.COM this afternoon (May 9), the organisers also admitted for the first time that poor ticket sales were a factor in their decision to pull four stages during the Indie Rock day last Sunday (May 5) axing bands such as Therapy?. Last week they had claimed poor weather conditions left the ground in dangerous shape and health and safety issues led to the downsizing of the event.
Their statement reads: “It is true to say that the advance ticket sales for the Indie Rock day were not as strong as those for the Dance and Roots days, and when taking into account the FA Cup Final in Cardiff and Badminton Horse Trials, the sheer impracticality of getting to Bristol on the Sunday was a major factor in determining whether these slow sales might pick up.
“In view of the likely low attendance alongside the ground problems, Essential decided that the only sensible thing to do would be to cut a couple of stages.”
They have invited disgruntled festivalgoers to get in touch by emailing firstname.lastname@example.org and insist they will make their “best endeavours” to “make up” to those affected.
As revealed earlier today on NME.COM, the Trading Standards office at Bristol Council are considering an investigation into the affair which could have serious knock-on effects for any future Essential bashes.