2005 winner follows Joe McElderry out the SyCo door after poor sales
2005 X Factor winner Shayne Ward has been ditched by Simon Cowell‘s SyCo record label, according to reports today (April 19).
According to The Sun, Cowell took the decision to drop Ward after his 2010 album ‘Obsession’ failed to make the UK top ten.
A source said of the decision: “Shayne‘s a nice lad and works hard but people just don’t seem to want to buy his music. He doesn’t fit into the categories of stuff kids buy. He’d be better off in a boyband.”
A SyCo spokesman added: “After five very successful years and an international career which saw him sell over 3.2 million records, Shayne‘s contract has come to an end.”
This is the second X Factor winner Cowell has ditched in a less than a week, after he dropped 2009 winner Joe McElderry last Thursday (April 14) from his SyCo record label.
The decision also leaves 2010 winner Matt Cardle as the only male X Factor winner left on SyCo as Ward, McElderry, 2004 champ Steve Brookstein and 2007 winner Leon Jackson have all been dropped.