What could it be leading to?
The countdown began today (March 10) and is set to reach zero at midnight (GMT) on the night of Monday (March 16).
No indication of what will occur or be revealed when the countdown reaches zero. However, the band are set to release a new album later this year – prompting fans to speculate as the whether the countdown could lead to the release of new music.
However, not all similar countdowns have yielded such interesting results. Last July Boc Party posted a similar countdown online only for it to reach zero then reveal a plug for a radio show.