NME Awards 2014 launches in partnership with the city of Austin, Texas

Full venue details for next year's bash are also revealed

The NME Awards 2014 has been officially launched in partnership with city of Austin, Texas.

Next year’s event will return to London’s O2 Academy Brixton on February 26. The city of Austin will also sponsor the forthcoming NME Awards Tour and London NME Awards shows along with the Best International Band category at the event itself.

Mike Williams, NME editor said: “No city in the world does more to support live music than Austin, Texas. They pack in a mindboggling amount of amazing festivals into a year, each of which seems to get better every time. Like everything else that the city does, they do it all their own way, embracing vibrancy, diversity and passion. There couldn’t be a more perfect partner for the NME Awards 2014.”

Home to high profile music festivals such as Austin City Limits and SXSW, the city boasts over 2,000 recording artists and more than 250 live music venues. It is also home to acts including White Denim, Butthole Surfers, Ben Kweller and Okkervil River.

Bob Lander, President & CEO of the Austin Convention and Visitors Bureau said: “We are thrilled to be the title sponsor for the 2014 NME Awards. This partnership represents an incredible opportunity to expose our Live Music Capital of the World brand and outstanding Austin talent to their fan base.”

“Additionally, Austin represents a long established and world renowned musical legacy and we’re looking forward to globalising that image.”

Speaking about the NME Awards’ return to Brixton, Graham Walters, COO of Academy Music Group, said: “We’re delighted to once again be chosen as the host venue for the 2014 NME Awards. With our reputation and musical heritage, O2 Academy Brixton is the perfect choice to present one of the biggest events in the music industry Awards calendar.”

Highlights from the 2013 NME Awards included live performances by Miles Kane and Paul Weller, Biffy Clyro, Foals and a grand finale from 2013 Godlike Genius Johnny Marr who closed the night performing a five-song set with Rolling Stones legend Ronnie Wood and The Vaccines’ frontman Justin Young. The highlights are here.

Keep checking back on NME.COM in the coming weeks for more details on the NME Awards 2014 with Austin, Texas.