Skinner helms 'Powerful People', the motorbike-themed video from electronic group Formation.
Mike Skinner has directed the new video from electronic group Formation.
The Skinner-directed video for ‘Powerful People’ features members of the UK Bike Life collective performing an array of impressive tricks on their motorcycles. It’s the first music video the former The Streets man has directed.
“Working with Formation was like working with two old souls of culture but in the bodies of people who are all young and sexy,” Skinner said. “You can tell they are up to something that’s going to draw people towards their party.”
Formation – Powerful People – Out Now Formation’s debut album Look At The Powerful People is available to preorder now: http://smarturl.it/PowerfulPeople_D Exclusive hand numbered, signed vinyl available from Rough Trade: http://smarturl.it/Formation_PPRt Join the Formation mailing list – http://www.frmtn.com/#signup ** Follow Formation Online: http://www.soundcloud.com/formationmusic http://www.twitter.com/formationmusic http://www.instagram.com/formationmusic http://formationmusic.tumblr.com
Formation, formed by brothers Will and Matt Ritson, were nominated for the Best Newcomer Prize at this year’s NME Awards. Along with the video, they have today (November 14) announced that their debut album, ‘Look At The Powerful People’, will be released on March 3.
“The album title refers to the moment when everyone has realised the secret power we have when we’re all together,” Will Kitson explained.
“For me, it’s a power that relates to the security that I found when I was young and hanging with my outsider friends. We had no money and no scene but we didn’t care because we had each other. We began to ask questions of the world and started to rebel about what we could or couldn’t do or say.”
The album’s full tracklisting is:
‘On The Board’
‘Buy and Sell’
‘Blood Red Hand’