The skulking, angsty pop song, which carries a message of unity and empowerment in the face of poor mental health, comes with a dystopian video that sees a resistant youth stand up to oppressive forces.
Actress Joey King from Hulu’s true crime series The Act plays a rebel at the heart of the revolt, with Yungblud, Marshmello and Blackbear portraying themselves as members of the resistance.
Elsewhere, earlier this month Yungblud unveiled a chilling new music video for ‘Die A Little’, his contribution to the soundtrack of the third season of Netflix’s teen drama 13 Reasons Why.
The clip, according to Yungblud in a press release, is a “call out to take mental health seriously.” It was shot in Bulgaria and directed by Andrew Sandler, who previously worked on the singer’s ‘Hope For The Underrated Youth’ visual, the lead single from his latest EP of the same name.
In October, the British star returned with a new EP, ‘The Underrated Youth’. The six-track record is “sharply written and filled with bold, unapologetic political statements”, NME’s Hannah Mylrea wrote in a four-star review.