YouTube star PewDiePie has apologised after posting a tweet mocking Demi Lovato‘s health problems.
The image, which has now been deleted, is in the form of a comic strip, and shows a child asking their mother for money to buy a burger.
In the end, though, the child uses the money to buy heroin. The meme features Demi’s face in place of the comic drawing of the child.
The 27-year-old Swedish online personality – real name Felix Kjellberg has since posted an apology saying: “Deleted meme. I didn’t mean anything with it and I didn’t fully know about the situation. I realise now it was insensitive, sorry!”
TMZ said Lovato was given an emergency treatment for a narcotics overdose at her home after paramedics allegedly found the star unconscious. The site also claim that Lovato was treated by medics with Narcan – a medication intended to reverse the effects of a narcotic overdose while they are in anaphylactic shock.
Lovato’s family have since issued a statement saying: “Demi is awake and with her family who want to express thanks to everyone for the love, prayers and support.
“Some of the information being reported is incorrect and they respectfully ask for privacy.”
PewDiePie has run into trouble with his controversial antics before. He issued an apology after he was heard uttering the n-word during a recent online broadcast.
During a live stream which saw PewDiePie playing a video game, Kjellberg was heard saying the “n-word”. He initially said that he “didn’t mean that in a bad way”, but later posted a full apology via YouTube.
Disney also dropped the star after he shared a succession of allegedly anti-Semitic videos.