Margaret Vinci Heldt, a Chicago resident who invented the beehive hairdo, has sadly died at the age of 98. First unveiled in the 1960s, the look was taken up by pop culture icons such as The Supremes, The Ronettes, Adele and Amy Winehouse. Here are the finest beehives in pop culture.
Brigitte Bardot, one of the most iconic actresses of the 1950s and 60s, claimed to be apathetic about her perfectly crafted image, saying: "I always hated people fussing with my face and hair. I could get by on my own, pinning up my hair any old way."
Fashion designer Karl Lagerfeld once called the late, great Amy Winehouse "the new Brigitte Bardot", due to her gap-tooth and towering beehive.
Soul diva Aretha Franklin has said Adele is "a terrific artist and a wonderful writer." Another thing the women have in common: they both appreciate the power of a good beehive hairdo.
Audrey Hepburn told one interviewer: “My look is attainable. Women can look like Audrey Hepburn by flipping out their hair, buying the large sunglasses, and the little sleeveless dresses.”
New wave group the B-52s, responsible for the 1978 hit 'Rock Lobster', love the beehive so much they named their band after it – B-52 being another name for the hairstyle, as it resembles the cone-like front of an aeroplane.
Dolly Parton once famously said: “People always ask me how long it takes to do my hair. I don’t know, I’m never there.”
Beyoncé doesn't do anything by halves, so of course she has opted for an impressive beehive made of braids. Or, if you will, a 'braidhive'.
'60s soul singer Dusty Springfield's beehive was part of signature look. Elvis Costello, a fan of hers, reckons this detracted from her talent and once said: The voice is... one of the greatest voices in pop music, without doubt. And I don’t think she’s ever really got credit for that because people concentrate on the icon aspect of it. You know, the hair and the eyelashes and the hand movements."
Joan Harris from Mad Men, played by Christina Hendricks, inspired a beehive comeback. It was reported in 2010 that designer Giles Deacon's decision to send beehived models down the catwalk was inspired by the character.
The most famous beehive of all? Marge's blue 'do in The Simpsons was inspired by creator Matt Groening's mother's actual hairstyle.
As well as Groening's mother, Marge Simpson's hair was partly based on that of the 1934 horror film Bride of Frankenstein, starring Elsa Lanchester in the lead role.
The Phil Spector-produced girl group The Ronettes were famed for their towering hairdos. Ronnie Spector (far left), who was married to Phil from 1968 to 1974, took credit for the look, telling Vanity Fair:
"That was all me. The three of us—my sister, my cousin, and me—we used to have contests, who could get their hair to grow to their waist the fastest. So once we got that, then we’d want to do something fun with it. We loved those movies with Brigitte Bardot and we tried to do our hair like her."
Adele rocked a beehive when she started out, in-keeping with her retro '60s musical styling. She's since gone for a more understated look.
And for all this we have to thank Margaret Vinci Heldt, of whom her daughter Carlene Ziegler told Reuters: "She had a zest for life, the most positive attitude. She was the life of the party right up to her last days."